Tag Archives: Le Wif

New way of packaging food that hasn’t found a market

Posted on March 12, 2010

What happened: This past week Le Whif introduced the first breathable, organic chocolate and coffee. According to its creator, David Edwards, a Harvard professor, “Le Whif uses particle engineering to form chocolate in particle sizes that are small enough to … Continue reading →

Posted in Brand Strategy, Consumer, Strategic Planning | Tagged Le Wif | Leave a comment

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